Our Portfolio

At AP Equity Partners, we buy, build, and grow.

Hands-on. Results-driven. Future-focused. AP Equity Partners turns solid businesses into market leaders.

Brands we own and operate today.

We run brands in niches from engineering tools to golf cart batteries, plus invest in real estate and partner in retail and industrial ventures.

Companies We’ve Grown and Sold

We’ve built and sold brands that made an impact in their markets — from safety gear and eyewear to custom apparel and charity-based cards.

Socks rock logo
Marvel Optics logo
safety gear pro logo
cards for causes logo

Beyond E-Commerce

We also own and invest in:

Bliss Ventures

Retail shopping center (since 2017)

Vape Stores

Silent partner + building owner

AP Panjwani Investments

Real estate, pre-IPO tech, and private equity

Brand Building & Turnaround

We help brands grow stronger. If a business is struggling, we step in to refresh the look, improve how it works, and bring it back to life.

Buying and Growing Businesses

We look for good businesses that need a boost, buy them, and help them reach their full potential.

E-Commerce Experience

We know online selling inside and out. From product sourcing to delivery, we make sure everything runs smoothly.

Smart Marketing

We use smart and simple ways to reach more customers and keep them coming back.

Stronger Business Systems

We build tools and systems that make running a business easier and more efficient.

Giving Back

We believe in sharing our success. Through some of our brands, we support causes that help others.